corrugated ruler and cone pen design by selek design

by Rubberband Products from india

$ 11

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Erdem Selek and Hale Selek established their Oregon-based product design atelier Selek Design. Their products aim to have a silent character that go unnoticed.

They have designed a ruler and pen for Rubberband.


Corrugated, a 25 cm non-numeric ruler in ABS plastic, aims to bring visual silence to our lives in a world full of visually competing objects. The product is a statement, a response to the need for turning distracting work spaces back into places to concentrate. Higher ridges represent every 5 cm and lower ones represent 1 cm, similar to the lines used for counting millimetres on standard rulers.


The Cone pen is a rollerball pen (black ink) in ABS plastic, designed to be a picturesque yet simple pen that does not visually dominate other surrounding objects. The form comes from the idea of keeping the look of the pen, even when the cap is on.


corrugated ruler / 25 cm : white
corrugated ruler / 25 cm : blue
cone pen : orange
cone pen : blue



cone-pen corrugated-ruler


orange blue white

Rubberband Products

41F Regal Cinema Building, Apollo Bunder Pier, Colaba
Mumbai 400001 india

Rubberband is a design company that makes stationery, products and accessories for the modern world. Under the creative direction of Ajay Shah and ASDS, the company is dedicated to creating progressive and design led products.

Within the existing framework of archetype objects we strive to explore a language of simplicity, thoughtfulness, intuitive functionality and a naturally progressed formal language.

Our design restraint is not aimed at achieving a minimal looking product, nor is it about styling but rather seeking reasoning and balance across function, clarifying use, and creating happiness. And in doing so, proposing a new concept of living and working which is unburdened and fresh.

We also work with international artists and designers who bring new expressions to our products. The pieces in our collection are genuine, flexible and versatile aids to living.

Rubberband stands for good design in everything it does, from product to communication.

ship to


worldwide $15.00

shipping policy

Normal shipping / delivery lead times would be 7 working days. We have partnered with international courier service providers of repute to ensure timely deliveries. Shipping / Delivery charges are mentioned above.

refund policy

We only accept returns in the unlikely event of the goods received being damaged. In the event of damaged goods you must contact us within 7 days of receiving the item and return to us within 15 days. The customer must pay for the return shipping.
Once returned we will offer either a replacement or refund. We will refund Postage only if goods are faulty or an error has been made on our part.